The Pin Design Studio showcases some of my recent pin designs. The collection includes pins that I’ve crafted for my own, and my clients’, Pinterest boards.
To see more, visit Chris Dove Writes on Pinterest.
What is Pinterest?
Pinterest is also a search engine, where more than 300 million people look around every month for facts, product reviews, and recommendations. They also research fitness routines, family vacation destinations, recipes, fashion trends, or the latest gadgets, gizmos, and gear.
Pinterest is Unique
The focus on content over conversation on Pinterest has made it a popular place to market and promote products and information.
It’s one of the few places where small businesses, individuals, and those just starting out are able to increase visibility for their brand just as easily as, and alongside, larger entities (Whole Foods Market, Starbucks, Barnes and Noble, The Travel Channel).
Since Pinterest is a search engine, pin descriptions using specific keywords will allow someone to reach an audience far larger than their following. This means that person can achieve their desired impact, with respect to reach, on day one. This contrasts the waiting and building period necessary on many (most) social media sites, prior to any form of promotion becoming effective.
There is truly room, space, and opportunity for everyone on Pinterest!
Setting up a Pinterest account is easy and free.
Once an account has been set up, Pinterest users begin creating boards.
People typically save existing pins to boards, either because they love the content, or they’re planning to follow the link later.
In addition to saving material found on Pinterest, you’re able to “pin” information or products found elsewhere on the web.
Finally, “fresh pins” can be designed, or redesigned, to share original material.
Pin Design Studio Services
What will you get?
- Pin Design for 6-10 high quality, vertical images
- The article“12 Tips for Maximum Reach”
What can you do to ensure success?
Provide very specific information about your:
- Product, brand, or service
- Tastes: those things you like and prefer
- Distastes: those things you dislike, wouldn’t want
- Marketing objective: impressions, saves, link clicks
- Branding: color schemes, story, values, mission